In general, Layerform does not collect, store, use, or disclose personally identifying information except in specific cases, such as when you submit an enquiry through our contact form, request a strategy call, contact us directly by email, interact with our website, or become a client. Whenever we collect personal data, you will have a choice about whether to provide it where consent is the legal basis, how it will be used, and when it may be disclosed, subject to our legal and regulatory obligations.
If you have any questions about this Privacy Policy, or about the collection or use of your personal data, please contact:
You may also use the above contact details if you think any information we hold about you is inaccurate or incomplete, or if you want to ask for access to, correction of, deletion of, or restriction of your personal data. Under GDPR, you also have the right to lodge a complaint with the Irish Data Protection Commission if you are unhappy with how your data is being processed.
Information we may collect from you
We only collect personal data from you through the website where you choose to provide it, for example when you complete our contact form, request a strategy call, email us directly, or otherwise communicate with us. We may also keep a record of correspondence with you. In addition, we may collect certain technical and usage data automatically when you navigate through our website, as explained in our Cookie Policy or cookie settings notice.
We may collect and process the following personal data about you:
- your name
- your business name
- your phone number
- your email address
- your website URL or business details
- information you provide by filling in forms on our website
- information you provide when requesting a strategy call or discussing your business needs
- records of your communications with us
- the time and date of your visit
- your IP address
- your browser type
- your device and operating system information
- your referring URL
- cookie identifiers and consent preferences where applicable
Lawfulness of processing
There are several lawful bases under GDPR for processing personal data. Layerform's policy is to identify the appropriate lawful basis for each type of processing and to rely only on a basis that is valid for the purpose in question. Where we rely on consent, we will explain that clearly. Where we rely on legitimate interests, contract, or legal obligation, we will process data only where that basis genuinely applies.
Consent
Where consent is the appropriate basis, Layerform will ask for your consent before collecting or using your personal data. We will provide clear information about what we are asking for, how the data will be used, and your right to withdraw consent. If we use non-essential cookies or similar tracking technologies, consent is normally required and must be a clear affirmative act.
Performance of a Contract
Where personal data is required in order to take steps at your request before entering into a contract, or to perform a contract with you, we may process it on that basis. This may apply where you request a strategy call, engage us to provide services, or become a client and we need your details to deliver the agreed work.
Legal Obligation
If we are required to collect, keep, or disclose personal data to comply with legal obligations, we may process it on that basis. This may include accounting, tax, anti-fraud, regulatory, or legal compliance requirements.
Vital Interests of the Data Subject
Layerform would only rely on this basis in exceptional circumstances where processing is necessary to protect someone's vital interests. We do not expect this to apply in the ordinary operation of our website or services.
Task Carried Out in the Public Interest
This basis is not normally relevant to Layerform's commercial website and services. If it ever became relevant in a specific context, it would be applied only where legally appropriate.
Legitimate Interests
Layerform may rely on legitimate interests where the processing is necessary for running, improving, securing, and growing the business, and where those interests are not overridden by your rights and freedoms. This may include responding to enquiries, managing client relationships, improving the website, maintaining security, and keeping records of business communications. Where we rely on legitimate interests, we do so only where that basis is appropriate and proportionate.
Use of your data
We may use your personal data where necessary for our legitimate business interests, to take steps at your request, to perform a contract, where you have consented, or to comply with legal obligations. Depending on the context, we may use your data to:
- respond to your enquiry or contact request
- arrange and manage strategy calls
- assess whether our services are a fit for your business
- provide Layerform's services, including booking, follow-up, and customer-value systems
- manage projects, client onboarding, and ongoing support
- improve the content and performance of our website
- ensure the website is presented in an effective and secure way for users and devices
- compile statistical information about website use
- maintain internal records of sales, client, and support communications
- notify you about relevant service or policy changes
- comply with legal or regulatory obligations
- protect our legal rights and business interests
We do not make an attempt to identify individual visitors from technical browsing data alone unless this is necessary for security, compliance, or a lawful operational purpose. We will store personal data only for as long as necessary for the relevant purpose, including where retention is needed for legal, accounting, tax, contractual, or support reasons.
Disclosure of your information
We will not sell your personal data.
We may disclose your data to third parties where:
- you have consented to the disclosure
- the third party is needed to provide a service you have requested
- the third party is acting on our behalf as a service provider
- disclosure is necessary to perform a contract
- disclosure is required to comply with applicable law, regulation, court order, or other legal obligation
- disclosure is necessary to protect our rights, property, or safety
Where appropriate, your data may be processed by service providers that help us operate the website and business. This may include hosting providers, analytics providers, scheduling tools, email providers, CRM or workflow platforms, payment processors, support tools, or professional advisers. Where service providers process data for us, we take steps to ensure that processing is carried out in line with applicable data protection and confidentiality requirements.
If Layerform processes personal data on behalf of a client as part of a client's booking, follow-up, or customer-value system, Layerform will normally act as a processor for that client, and the client will remain responsible for the lawful basis and customer-facing privacy information for their own end users.
Links to other sites
Our website may contain links to other websites or third-party services. If you follow a link to any of those websites, please note that those websites have their own privacy notices and policies, and we do not accept responsibility or liability for those policies. You should review those policies before submitting personal data to those websites or services.
Your rights
You may request access to, rectification, erasure, or restriction of your personal data, or object to the processing of your personal data, or request data portability, where applicable, at any time. Where we rely on consent, you may also withdraw that consent at any time. We will respond to valid requests as soon as practicable and within the time periods required by law. We may request proof of identity where necessary to verify your request.
All requests should be sent to:
You also have the right to lodge a complaint with the Irish Data Protection Commission if you believe your personal data has not been handled in accordance with the law.
Security and where we store your personal data
We are committed to protecting the security of your personal data. We use reasonable technical and organisational measures to help protect data against unauthorised access, misuse, loss, alteration, or disclosure. These measures may include access controls, secure service providers, system monitoring, and internal processes designed to limit unnecessary access to personal data.
However, no internet-based system can be guaranteed to be completely secure. While we do our best to protect your personal data, we cannot guarantee the security of data transmitted to our website or sent to us electronically. Any transmission is at your own risk. Once we receive your personal data, we use appropriate safeguards to reduce the risk of unauthorised access or disclosure.
Where personal data is processed outside the European Economic Area by one of our service providers, we will take steps to ensure an appropriate safeguard is in place, such as an adequacy decision or approved contractual protections, where required.
Cookies
Our website may use cookies and similar technologies. Some cookies may be strictly necessary for the operation of the site. Others, such as analytics or other optional tracking technologies, generally require your consent before they are used. Under the Irish ePrivacy rules, consent is normally the only lawful basis for storing or accessing non-essential information on a user's device. Users must also be able to withdraw or vary consent as easily as they gave it.
Further information about the cookies we use, and how to manage your preferences, should be set out in our Cookie Policy or cookie settings tool.
Changes to this privacy statement
We reserve the right to update this Privacy Policy from time to time at our discretion. If we make changes, we will post the updated version here and update the "Last updated" date at the top of this page. Your continued use of the website after changes are posted will mean you have seen the updated policy, but it does not remove any rights you may have under data protection law.
Contact
If you have any questions about this Privacy Policy or about how Layerform handles personal data, please contact: